• Lielezers

Tourism Development Agency issues new booklets on tourism opportunities in and around Riga and on medical tourism


Before the start of the new tourism season, the State Tourism Development Agency has released two new booklets for tourists - "Day Trips In and Around Riga" and "Health. Well-being. Harmony".

The booklets are available in English, German and Russian, whereas in Latvian, only the electronic versions are available.

Tourism Development Agency's Director Armands Slokenbergs says that both booklets were based on the expected tourism trends and Latvia's tourism marketing goals and possibilities.

"The number of specialized offers has been growing in the tourism industry the past few years," says Slokenbergs. "Health and medical tourism is one area where Latvia has been developing successfully, which has high added value and needs to be supported so we could address prospective clients," he said, adding that booklet "Health. Well-being. Harmony" offered information on diagnostics, dentistry, ophthalmology, plastic and reconstructive surgery, reproductive medicine in Latvia. The booklet is intended to support this area of tourism.

The other booklet is an attempt to meet tourists' wish to themselves plan their trips, offering them as much information as possible about the best travel options. At the same time, tourists are offered information on Latvia's regions, which they may visit by day and return to Riga in the evening of the same day. "Day Trips In and Around Riga" is meant for active tourism, ecotourism, history as well as culture enthusiasts.

The material offers information on the main tourist attractions in Riga's Old Town and elsewhere in the city, Jurmala and Kurzeme fishermen's villages, Zemgale palaces and castles, Tervete Nature Park, Sigulda, boating trips, Turaida Museum, Ligatne and many others.

The booklets will be distributed at fairs, exhibitions and seminars, through cooperation partners and also via tourist information centrеs.